About Us
No matter how close and comfortable your relationship with your agency is, close in the relationship sense is not close enough. When dedicated talent works inhouse, close enough to “dance” with marketing, product, tech and data teams, insights are uncovered in real time. You can react faster, your brands perform better, and you sell more stuff!
We are in the middle of a not-so-subtle shift in workplace dynamics. Talent does not want to be confined to an agency environment in which barriers to communication, – within the agency and between you and your agencies – impedes their ability to deliver what you need at market speed.
Brands, too, recognize the need for change. Traditional agency support protocols, insufficient accountability, and “see-you-next-week” meeting schedules put the brakes on digital marketing, which is critical to driving business performance. The solution is to find and integrate the best talent within your walls. The odds of success multiply when talent lives where the data is, deeply understands your customer’s behavior, and is agile enough to quickly change direction, channels, or messaging to win and retain more customers.
This is LibbyInside’s expertise.
CEO and founder Daniel Olduck has served in executive and hands-on roles at multiple large agencies and has worked within the Americas, EMEA and APAC, coordinating large global digital initiatives for major brands including IBM, Cisco, SAP, AccorHotels, Sony, British Airways among many others.
Our Values
ADAPTABLE
Those that embrace change, adopt innovation. Integrate legacy needs into new dynamics with approaches that accelerate progress.
INQUISITIVE
Finding the right balance to asking questions, listening, and developing an understanding of people, problems and data
EARNEST
Focus on building trust with colleagues, vendors, and partners. Developing agendas that enable mutual successes alongside individual growth.
ACCOUNTABLE
We seek out those that aren’t afraid of responsibility, and own that accountability early to drive the biggest impact.
COLLABORATIVE
Helping people understand the needs of others in a fruitful, productive fashion. Requiring both soft-skills and the right techniques
EMPIRICAL
Good instincts are important, but understanding data and how to use it for decisions is what elevates smart individuals to data-powered field experts